BEAUTY/HAIR/FASHION Brand Builders General On The Go Royal Woman

#BlackBeautyBrandMatter: 8 Makeup Products Created By Black Women You Need To Know About


We found a few Royal Women who are making sure our melanin is not only taken care of but valued in an industry that doesn’t appreciate it all the time. Their products don’t just help other black women but revolutionized the beauty community as a whole.


Foxie Cosmetics

The activist, poet and punk star Kyla Phillips started Foxie Cosmetics in 2015.  The 28-year-old, who has had a vegan ethical mindset since 14, sells vegan and cruelty-free bath, skincare and hair care products. Her bath bombs and melts are made to soothe body aches. Exfoliators, facial oils and moisturizers promote healthy skin and hair growth. To date, Phillips has whipped up more than 100 different products that she sells online. When Phillips is not working on Foxie, she is on the road with her  band “Bleeding the Pigs”.

Learn more about Foxie Cosmetics, click here 


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Tatiana Price knew that in a world where there are thousands of different beauty products telling people what will work for them things can become confusing. This is why her line, Skin BUTTR, uses shea butter as its main ingredient and doesn’t have wide range of products.  Skin BUTTR includes skin scrubs, skin butters and has a five-step skin kit for the face that includes a cleanser, exfoliator, toner, mask, and moisturizer. Currently, her products are online only.

Learn more about Skin BUTTR, click here 


 Fenty Beauty

Created by bad gal Rihanna in 2017, Fenty Beauty came with the revolutionary 50 foundation shades range, which set a new industry standard in the diversity of foundation shades. The makeup industry, which previously didn’t cater well to darker skin tones, now had to widen their shade range to keep up with Rihanna. On the Fenty Beauty website there is a shade finder quiz that allows ladies to find the perfect shade for their melanin. The 2019 holiday collection is now available.

Learn more about Fenty Beauty, click here

IMAN Cosmetics

Legendary supermodel Iman started IMAN Cosmetics in 2012 with a desire for women of color to find foundation shades that fit their skin tone.  Her foundation shades are broken up from lightest to darkest into three categories; sand, clay and earth. Her Second to None Stick Foundation comes in 14 shades and the Luxury Concealing Foundation comes in 11 shades.  IMAN Cosmetics can be found in stores like Target, CVS and Walgreens.

Learn more about IMAN Cosmetics, click here 



Juvias Place

Chichi Eburu created Juvias Place in 2015 to pay homage to Africa, the origins of beauty  products.  All of her eyeshadow palettes have names inspired by Africa, like her Nubian and Zulu palettes. Beauty Youtubers like Nicki Tutorials, who have over 12.2 million subscribers, support Juvias Place’s eyeshadow palettes, which are known to be highly pigmented. 

Learn more about Juvias Place, click here 

Lena Lashes

Whether looking for bold, natural or mink lashes, Lena Lashes has it all. Started in 2014 by Marlene Aymone, Lena Lashes has beauty influencers such as Jackie Aina and Raye Boyce praising it. 

Learn more about Lena Lashes, click here 


 MDM Flow

Florence Adepoju launched MDM Flow in 2013 after studying cosmetic science  at the London College of Fashion. The ‘Flow’ part of the company name comes from Adepoju’s nickname, Flow.

The 90s’ inspired brand pays homage to that time with its 24k gold lipstick and glitter packed lip glosses.

Learn more about MDM Flow, click here 

The Lip Bar

Melissa Butler went from making lipsticks in a kitchen to having a successful business, that promotes self-love and diversity. ABC’s Shark Tank turned down Melissa Butler’s idea of vegan, cruelty-free makeup products in 2015, calling it “colorful cockroaches”. True story. The experience taught her an important lesson about persistence. Today her product The Lip Bar is available in at least 450 Target stores across the country.

Learn more about The Lip Bar, click here