Cox has announced their new partnership on Digital Equity Initiative with Super Bowl champion Malcolm Mitchell. Together they share a vision to bring together diverse low-income students online. 

This collaboration will be run through the Connect2Compete program. The program provides internet access to families who can’t afford it. Mitchell plans to bring new awareness to the program.

Mitchell has a deep connection with Connect2Compete

The athlete found himself growing an attachment towards the program. Mitchell once made a choice to take his skills off the field and onto paper. He relates with the kids in the program because he’s been in similar situations.

“I grew up as a low-income student, so I understand the challenges that exist within the community,” said Mitchell. “Initially, reading was a challenge for me. However, through perseverance, books became an avenue for expanding my curiosity, creativity, and learning.” 

The covid pandemic has caused many conflicts between educators and their students. However, debates about Digital Equity have sparked several conversations since online schooling has begun.

Low-income kids suffer from the homework gap

Pew Research Center says the homework gap is more profound in Hispanic and Black low-income households. One-quarter of teens who are Black say they can’t do homework because they don’t have internet. Minority children have the toughest time with homework. Students across the country face challenges with completing homework due to a lack of internet. This makes it difficult for students to learn at their proficient grade level.

Cox enjoys having the founder of Share the Magic by their side to help solve this issue.

“We are proud to join forces with Malcolm Mitchell and the Share the Magic Foundation to ensure children have the opportunity to succeed in the classroom and in life,” said Chief Executive of Cox Communications’s Pat Esser.